In this free online lesson, John Spencer Ellis, the founder of John Spencer Ellis Enterprises, a fitness and personal development solutions company, and owner of the Client Retention Machine, discusses the secrets to success for personal trainers and other fitness pros who are interested in both building and maintaining their business.
'The Client Retention Machine is a simple, proven, affordable and automated way to keep more of your current clients, make them happier and then get more new clients because of that!' said Ellis. 'When word of mouth starts working for you, your job will get that much easier, and you'll be able to focus more on your existing clients and the things you enjoy, and less on seeking out new clients.'

The keys to keeping clients, all covered in the Client Retention Machine tutorial at http://clientretentionmachine.com/, are:
Make sure they are satisfied and always over-deliver
Provide them with a sense of belonging or 'tribe'
Let them know that you genuinely care about them
Offer individual attention
Provide unexpected gifts or bonuses
Make sure they receive a reward for their business

'The Client Retention Machine can help you save time, save money and save your sanity while you impress your clients and turn them into raving fans and referral machines,' Ellis added. 'By taking a few simple, smart steps, you can change the shape of your fitness business this year.'

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About John Spencer Ellis Enterprises and the Client Retention Machine
John Spencer Ellis Enterprises is a solutions provider for fitness and coaching professionals around the world, providing education, turn-key business programs, coaching and resources for new and advanced fitness and coaching professionals.  For more information about John Spencer Ellis Enterprises or the Client Retention Machine, please visit http://clientretentionmachine.com/